Orbit Fitness
Replatforming an Australian fitness brand off a fragile PrestaShop setup and connecting Shopify with Triumph ERP, so the systems that run the business actually work together.
Services delivered
→Shopify Migration
→UX/UI Design
→Custom Shopify Development
→Data Migration
→Platform Integration (ERP, POS, Middleware)
The Challenge
Orbit Fitness was limited by a fragile PrestaShop setup:
- Frequent site crashes and performance issues
- Costly dev cycles and no in-house content control
- Clunky checkout, poor conversion
- Triumph ERP handled everything from POS to warehouse, yet wasn't integrated
Business Impact
System instability, lost sales, and operational bottlenecks
The Solution
Cultivated Commerce led a full Shopify replatform and built the operational layer that connects Shopify with the Triumph ERP that runs the business. A stable Shopify storefront, no more crashes triggered by routine updates. Bi-directional ERP integration
- Product data flows from Triumph to enriched in Airtable to live on Shopify
- Orders flow back into Triumph for fulfilment, with status updates syncing to customers Custom gift card system via Airtable, redeemable online & in-store Real-time local inventory visibility
- Customers can view nearby store stock
- Enabled in-store pickup + local promotions Tailored workflows to match existing operational processes Streamlined UX designed to maximise conversion and reduce friction
The Outcome
- Zero disruption during migration
- Higher conversion rates with Shopify's optimised checkout
- Faster order processing and fewer fulfillment errors
- Greater in-store pickup usage via real-time inventory sync
- Reduced reliance on external devs through in-house content control Orbit's new stack doesn't just support operations, it connects the systems that run the business, and grows with them.
Our previous platform was so unstable that any update caused the whole system to crash. Cultivated showed us what Shopify could do, and the migration was done so professionally. It's been business better than usual from day one. I wish I could keep them as our little secret, but the secret's out. They are absolute pros at what they do.
Neil
Marketing & Creative Manager, Orbit Fitness
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